The inspiration for the Salone del Mobile 2019 booth came from the question “Where exactly is the boundary between working and living today?”. Instead of a clear distinction, the areas seem to merge more and more. The integrated “USM Haller systems” demonstrate a dynamic adaptability and invite visitors to actively participate.
For the second year in a row, we built an innovative exhibition stand for USM Modular Furniture. The Salone del Mobile 2018 booth received public recognition by winning the bronze “Xaver” Swiss Communication Award in the category “Best Supplier Services”.
The integrated “USM Haller systems” demonstrate a dynamic adaptability and invite visitors to actively participate.
2019, the stand had an area of 204m² and a 5 m high rear wall. We constructed a walk-on, structurally tested pedestal, seating arrangements and individual, dimmable LED lighting effects. Our team excelled once again with its extraordinary reliability and precise work from the consulting stage, through stand construction, transport and assembly on site.
